Work Experiences

 

01/09/2012 – TODAY SEO SPECIALIST
WWW.MARIAELENAMILANI.COM
MEET EXPRESSED CLIENTS’ NEEDS THROUGH SERVICES AND PRODUCTS
1) DEFINE GOALS AND KPI
2) INTERNATIONAL BENCHMARKING TO UNDERSTAND THE MARKET
3) IDENTIFY TARGET PERSONAS AND THEIR NEEDS
4) DESIGN INFORMATION ARCHITECTURE BASED ON KWS AND SEARCH INTENTS
5) SEO TECHNICAL PROBLEMS RESOLUTION
6) MONITORING SERP POSITIONING AND PERFORMANCE

– IN-DEPHT EXPERIENCE WITH COMMON SEO TOOLS: SEM RUSH, GOOGLE ANALYTICS, MAJESTIC SEO, SCREAMING FROG, GOOGLE SEARCH CONSOLE, AHREF;
– EXPERIENCE WITH GOOGLE TAG MANAGER;
– IN-DEPHT EXPERIENCE WITH E-COMMERCE AND INTERNATIONAL SEO;
– EXPERIENCE DERIVING TECNICAL INSIGHT FROM GA, GSC AND DIRECTLY FROM SERPS
– GOOD KNOWLEDGES OF HTML, CSS, JS, HTTPS/HTTP, PHP;
– ROBOTS EXCLUSION STANDARD;
– SCHEMA.ORG MARUP IMPLEMENTATION;

01/09/2017 – TODAY WEB ANALYST

– Interpreting web traffic data
– Data visualization
– A/B testing
– Integrates market research
– Web analytics

Tools: Google Analytics, Google Optimizer, Google Tag Manager and Data Studio

01/09/2013 – TODAY DIGITAL PROJECT MANAGER
WWW.MARIAELENAMILANI.COM
WORKING WITH CLIENTS, OUTSIDE CONTRACTORS, STAKEHOLDERS IN HIS OWN ORGANIZATION, AND THE PROJECT TEAM TO ENSURE THAT THE PROJECT MEETS ITS STATED GOALS ON TIME AND WITHIN BUDGET.

01/09/2015 – TODAY WORDPRESS & JOOMLA DEVELOPER
WWW.MARIAELENAMILANI.COM
DESIGN AND DEVELOPMENT OF INTERNATIONAL CORPORATE SITE, E-COMMERCE, BLOG & MAGAZINE

01/09/2016 – TODAY DIGITAL COACH
WWW.EDUCAZIONESOCIALE20.IT
TRAINING COURSES FOR ADULTS AND TEENAGERS IN DIGITAL MARKETING AND ONLINE DIGNITY MANAGEMENT

01/04/2015 – 01/05/2016 UNIVERSITY TEACHER
CLASS: “DIGITAL MARKETING AND SEARCH ENGINES”
FACOLTÀ DI INGEGNERIA GESTIONALE, LAUREA MAGISTRALE

01/01/2011 – 01/07/2012 WEB MARKETING & SEO MANAGER
KICERCA SRL, TORINO
WWW.KICERCA.COM

06/2005 – 12/2010 WEB JUNIOR DEVELOPER
OPENMIND SRL
WWW.OPENMINDONLINE.IT

01/2001 – 06/2005 WEB DEVELOPER & INFORMATION ARCHITECT
SAPIENT SRL, MILANO
WWW.SAPIENT.COM

07/1998 01/2001 HELP DESK & SYSTEM ADMINISTRATOR JUNIOR
MEDITERRANEAN SHIPPING COMPANY, NEW YORK (NY)
WWW.MSCUSA.COM

 

EDUCATION

1999-2000 NEW YORK UNIVERSITY
CERTIFICATE IN INTERNET AND WEB TECNOLOGY

1994-1998 UNIVERSITÀ DEGLI STUDI DI PARMA
BACHELOR OF INFORMATION TECHNOLOGY. GRADUATED WITH THE HIGHEST GRADE

 

 LANGUAGES

VERY GOOD SPOKEN AND WRITTEN ENGLISH